Putting your visitors first

In this article we look at the importance of first impressions, website essentials, website stickiness, building trust, answering customer's questions and interaction. Read More >>

Gaining your website authority

In this article we look what this is and how to establish your website as an authority its niche. We look at outbound and inbound links, where to get back links from and linking back links to each other. Read More >>

Organising your website

In this article we look at site structure and the “silo” approach to organising your website. We also revisit internal linking, sitemaps and broken links. Read More >>

Quality Content

In this article we look at quality content and what this is. We examine how to make your content the best is can be and how to use niche vocabulary. Read More >>

SEO for 2014 and beyond

In this article we recap on the changes made by Google concerning the field of optimisation for search engines. We look at what you can do now and briefly look at four core optimisation strategies for the long term. Read More >>

SEO best practices – Domain Names

In this article we will look at domain names and consider 4 important considerations to remember in order to maximize search engine referral traffic. Read More >>

SEO best practices – Sitemaps

In this article we will look at the importance of HTML Sitemaps. We also look at the different sitemaps you can create, and how to make use of them. Read More >>

SEO Software - The Good, The Bad, And The Ugly

In this article we take a look at the SEO software available and how such software can help your SEO and also be harmful. Finally we list a few tips on what to think about when considering buying SEO software and tools. Read More >>

SEO – Can links hurt your rankings

In this article we try to answer this age old question – can links hurt your rankings? We will look to see if this is truth in it or not. We also look at the different types of back linking strategies that this statement covers. Read More >>

SEO best practices – Link Exchange

In this article we will look at link exchange. We will look at what it is all about, why it is still good practice, how to go about exchanging links properly, and finally using of link building software. Read More >>

SEO best practices – Link Building

In this article we will look at link building. What is link building and why it is important? We look at 5 main link building strategies and 5 major does and don’ts for this year. Read More >>

SEO best practices – Author Rank

In this article we will look at the author. We will look at what author rank is, the likely impact, factors that may determine it, and how to start building your author rank. Read More >>

SEO best practices – common misconceptions about external linking

In this article we will look at the three main misconceptions surrounding the concept of external linking and what each of these concerns really means. Read More >>

SEO best practices – effective external linking

In this article we will look at external linking, why this is important, and how to use this technique effectively. Read More >>

SEO best practices – effective internal linking

In this article we will look at internal linking, why internal linking is important, and how to use the technique effectively. Read More >>

SEO best practices – effective anchor text

In this article we will look at what anchor text is, why anchor text is important, and how to use the technique effectively. Read More >>

SEO best practices – using keywords in the name of your web pages

In this article we will look at the why you should include keywords in the names you give your web pages and how to name your web page effectively. Read More >>

SEO best practices – using keywords in your videos

In this article we will look at the why you should include keywords in the videos you publish on your website and how to name your videos effectively. Read More >>

SEO best practices – using keywords in your images

In this article we will look at the why you should include keywords in the images used on your website and how to name your images effectively. Read More >>

SEO best practices – writing good page content

In this article we will look at the writing page content and how to incorporate your keywords into your content so that your text is friendly to search engines. Read More >>

SEO best practices – description meta tags

In this article we will look at the description meta tags. We will look at the importance of meta descriptions, what length they are in Google, Yahoo, and Bing, and how to write good meta descriptions. Read More >>

SEO best practices – keywords meta tags

In this article we will look at the keywords meta tags. We will look at the importance of keywords, why the keywords tag is still relevant, and the 3 rules of thumb. Read More >>

SEO best practices – title tags

In this article we will look at the title tag and look at what to do and what not to do with it, and we confirm the difference lengths used by Yahoo and Google. Read More >>

SEO best practices – meta tags

In this article we will look at meta tags and which meta tags are proper HTML and HTML5 valid. We also look at what meta tags are redundant, replaced or simply just a waste of characters. Read More >>

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